Make Mobility a Conversation - Not Just a Feature

Most UC users think mobility is covered — but native dialler integration, presence sync, and seamless control are still missing for many.

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Mobility Isn’t About Whether Users can Make a Call.

It’s about whether the experience is seamless, consistent, and professionally integrated.

This guide gives your teams five conversation starters to help uncover real customer need, and highlight where app-based UC mobility often falls short.

What is UC Mobility?

Mobility is often misunderstood in UC conversations. Many customers assume they’re already mobile — after all, they use Teams, Zoom, or Webex apps on their phone. But this is not the same as having an integrated mobile experience.

True UC mobility means allowing users to make and receive business calls on their native mobile interface, using their business number, while still benefiting from features like presence, call recording, analytics and number management — all within the UC platform.

This guide provides five prompts to help your teams uncover where standard mobile app use falls short — and where integrated mobility solutions could bring meaningful business value.

True UC Mobility

The mobile device behaves like an extension of the office.

A native experience that feels familiar, works reliably, and maintains full business integration.

Five Conversation Starters to Uncover Real Mobility Needs

“Can you currently route business calls through a mobile device while still applying your UC policies?”

📌 Most customers can’t: calls made on the mobile network don’t respect call queues, recording rules, or analytics. If the answer is no, this opens a conversation about control and compliance.

“Do your mobile users make or receive work calls outside the UC app?”

📌 Many users revert to their native phone app for speed or convenience, breaking visibility, losing presence, and bypassing call handling rules. This question helps surface fragmented usage.

“Do your mobile users show as ‘in a call’ to colleagues when they’re on a business call?”

📌 A simple indicator of whether their UC system integrates with mobile usage. If not, it causes miscommunication and disrupts internal collaboration.

“Is number management consistent across your fixed and mobile endpoints?”

📌 This explores whether users are juggling different numbers — one on desktop, one on mobile. Integrated mobility means users have one number and one experience, wherever they are.

“How easily can you onboard, offboard or change users who rely on mobile access?”

📌 Traditional mobile deployments often sit outside IT control. An integrated solution brings mobility into the same provisioning and lifecycle tools as UC — simplifying operations and improving agility.

Final Thought

Integrated mobiity isn’t just about making calls on a mobile phone – it’s about enabling consistent, managed, and presence-aware communication from anywhere, using a single business identity.

Mobility becomes a differentiator – not just a feature – when it’s positioned clearly. It closes a gap many UC customers don’t realise they’ve left open.

Supporting Integrated Mobility with Microsoft Teams and Webex

CallTower is uniquely positioned to deliver integrated mobility services — including Microsoft Teams Phone Mobile and Webex Go — across Europe.

If your customers are exploring these platforms, CallTower can provide both the PSTN foundation and the native mobile integration that unlocks real mobility.

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